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STR Insights

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Overview

STR Insights helps short-term rental investors find their next short-term rental property. Users utilize a variety of filters to discover top vacation rental markets across the country by potential gross ROI.

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Pricing Pricing Plans

Monthly
 $194.99
Quarterly
 $449.99
Annually
 $1599.99
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Features

Markets Dashboard: The market dashboard is the first place users start when researching US markets to invest in.

  • Search the entire United States with multiple filters:
    • Destination type (beach, mountain, lake, ski, college, river, etc.).
    • Bedroom count
    • City
    • Market size
    • Amount of STR regulation
    • Price
  • Organizes the data to get accurate property values and revenue potential for each market.

 

Market Profile – Once users have identified a few interesting markets, they look at the market profiles for those markets. The market profile provides the following information:

  • Number of active STR listings in the market (available for rent 200+ days)
  • The average valuation of STR properties in that market. The valuation only includes of short-term rental properties.  By filtering out other property types it give a more accurate idea of property costs in that market.
  • Average revenue
  • Average ROI
  • Average Occupancy
  • Average Daily Rate
  • Amount of Regulation
  • This data can be further filtered according to bedroom count and percentile.
  • An interactive map displays active rentals for any given market.
  • Understand how different STRs perform in the same market

 

Saved Market Feature: Lets users save markets they are interested in and view side by side comparisons to assist with the decision-making process.

  • Compare ROI from different markets.
  • Filter information by:
    • Number of bedrooms
    • Revenue percentile
    • Valuation
    • Active listing count per city

 

ROI Estimates:

  • Pulls data from the top vacation rental providers like Vrbo and Airbnb
  • Looks at the historical pricing, occupancy rates, and trends over the last 12 months to calculate estimated property values and historical revenues. 

Data Sources

  • STR Insights gathers data from Airbnb and Vrbo.

Customer Support:

  • Email

 

Other Features:

  • The Realtor and Lender Partnership Program helps you connect with STR knowledgeable realtors and lenders once you find a market you’re interested in.

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Pros

  • A STRINSIGHTS subscription lets you research markets in the entire United States.  Other market intelligence companies have users subscribe to each market individually, or charge a much higher price to research the entire United States. This makes STR Insights a great value.
  • An easy-to-use interface.
  • Being able to search by destination type is a fabulous feature when you have no clue where to start your market research other than knowing you want a property near a beach, mountains, National Park, etc.
  • The results of searches are easy to understand and digest.
  • It’s convenient to connect with realtors and lenders who know about the unique needs of STR investors.
  • STR Insights provides pricing valuation data, this valuation has filtered to only include short term rental properties and exclude other types of homes. That is very powerful.
  • Regulation data - It's very helpful to have a high level sense of the regulatory environment of different markets.  It's can be a key decision making criteria for some STR investors.
  • STR Insights is a new company with a strong roadmap.  It will be great to see how the company evolves and the new features they launch.

Cons

  • It’s important to understand that the ROI estimates are based on historical information. Individual markets, or the broader STR industry, may experience events that change the ROI potential of a particular property.
  • When you have access to search the entire US you may find an overwhelming number of potential markets to consider.  Utilizing the filtering features is critical.
  • Currently the pricing valuations don't break out valuation of different property types (entire home, condo, multi-family, etc).
  • STR Insights only provides data for the US, eventually it would be great if users could search globally.

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STRTool Staff

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